- Copyright ©2019
- All Rights Reserved.
Download PDF Specimen
Factor B, a quick story
Factor B stands as a functional and dependable geometric grotesk, drawing conceptual inspiration from Futura and its alternates. It synthesizes the essence of sans-serif designs from the early 20th century, including the renowned Johnston Sans. While Factor B embodies a more rational approach compared to Factor A, certain elements, like varied heights for caps and ascenders, introduce nuances that deviate from strict geometric principles.
The default set of Factor B offers a neutral and highly legible aesthetic. In contrast, the ‘Altiverse’ set comprises a diverse array of geometrically constructed alternates. These alternates serve as an excellent means to infuse added personality into your titles and logos. Factor B is versatile across display and text sizes, suitable for diverse applications like branding, web design, signage, and more.
Scripts: Extended Latin, Cyrillic